Anya Esthetics Page
Role / Services
UI Designer
Role / Services
UI Designer
Role / Services
UI Designer
Year
2025
Year
2025
Year
2025
Details
A complete website redesign for Anya Esthetics, an aesthetics clinic in East London. The goal was to create a clean, elegant platform that highlights their core services like Botox, fillers, and facials while showcasing their premium, client-focused approach. The design focuses on building trust, improving bookings, and creating a seamless browsing experience for potential clients.
The Challenge
Anya Esthetics needed a site that matched the premium quality of its services. The existing online site and presence lacked cohesion and didn’t fully reflect the brand’s personality. The main challenge was to design a platform that not only looked modern and professional but also made it easy for clients to explore treatments and make bookings.
Key challenges:
• Establish brand identity with a clean and elegant aesthetic.
• Simplify navigation so users can quickly view services and contact details.
• Highlight social proof with patient testimonials and social media integration.
• Improve user flow for booking appointments.
Details
A complete website redesign for Anya Esthetics, an aesthetics clinic in East London. The goal was to create a clean, elegant platform that highlights their core services like Botox, fillers, and facials while showcasing their premium, client-focused approach. The design focuses on building trust, improving bookings, and creating a seamless browsing experience for potential clients.
The Challenge
Anya Esthetics needed a site that matched the premium quality of its services. The existing online site and presence lacked cohesion and didn’t fully reflect the brand’s personality. The main challenge was to design a platform that not only looked modern and professional but also made it easy for clients to explore treatments and make bookings.
Key challenges:
• Establish brand identity with a clean and elegant aesthetic.
• Simplify navigation so users can quickly view services and contact details.
• Highlight social proof with patient testimonials and social media integration.
• Improve user flow for booking appointments.
Design Approach
The visual approach was built around soft, elegant colours with a pop of luxury through gold accents, creating a calming yet professional feel that appeals to the clinic’s core audience.
• Hero Section: Clean typography paired with high-quality imagery of the clinic in action immediately builds trust and highlights expertise.
• Service Strip: A ticker that outlines the clinic’s core offerings (Botox, PRP, Fat Dissolving, Fillers, etc.), helping users instantly identify key treatments.
• Instagram Integration: A live social media feed ensures users see fresh, real-world results, driving engagement and credibility.
• Testimonials Section: Featuring authentic client reviews that showcase trust and satisfaction, addressing potential new client concerns right away.
• Simple Booking System: An easy-to-use contact form and clear CTAs guide users toward scheduling their appointments.
• Map Integration: An embedded map makes the clinic location easily accessible.
The Final Outcome
The final result is a sleek, modern website that captures the essence of Anya Esthetics—professional, personal, and premium. The streamlined booking flow, strong social proof, and elegant visuals work together to enhance trust and drive conversions.
Design Approach
The visual approach was built around soft, elegant colours with a pop of luxury through gold accents, creating a calming yet professional feel that appeals to the clinic’s core audience.
• Hero Section: Clean typography paired with high-quality imagery of the clinic in action immediately builds trust and highlights expertise.
• Service Strip: A ticker that outlines the clinic’s core offerings (Botox, PRP, Fat Dissolving, Fillers, etc.), helping users instantly identify key treatments.
• Instagram Integration: A live social media feed ensures users see fresh, real-world results, driving engagement and credibility.
• Testimonials Section: Featuring authentic client reviews that showcase trust and satisfaction, addressing potential new client concerns right away.
• Simple Booking System: An easy-to-use contact form and clear CTAs guide users toward scheduling their appointments.
• Map Integration: An embedded map makes the clinic location easily accessible.
The Final Outcome
The final result is a sleek, modern website that captures the essence of Anya Esthetics—professional, personal, and premium. The streamlined booking flow, strong social proof, and elegant visuals work together to enhance trust and drive conversions.