Sky Kids Redesign

Role / Services

UI design

Role / Services

UI design

Role / Services

UI design

Year

2025

Year

2025

Year

2025

Making sense of the chaos

Sky Kids is a premium add-on that offers families access to a rich catalogue of child-friendly content. But the old page? It was stacked with endless carousels and gave users little context about what they were actually getting.

Defining the challenge

The brief was simple: reimagine the Sky Kids experience online. My goal was to bring clarity, structure and purpose to the page, making it easy for parents to understand the product and feel confident subscribing.

Making sense of the chaos

Sky Kids is a premium add-on that offers families access to a rich catalogue of child-friendly content. But the old page? Like the watch page, It was stacked with endless carousels and gave users little context about what they were actually getting.

Defining the challenge

The brief was simple: reimagine the Sky Kids experience online. My goal was to bring clarity, structure and purpose to the page, making it easy for parents to understand the product and feel confident subscribing.

Key improvements

• Replaced heavy carousel stacking with clean, scrollable sections

• Introduced a hero video module to highlight what’s new

• Created space to clearly explain how the add-on works

• Showcased content in an engaging, structured layout

• Highlighted 9 included channels to increase perceived value

• Positioned the Sky Go app as a key benefit

Key improvements

• Replaced heavy carousel stacking with clean, scrollable sections

• Introduced a hero video module to highlight what’s new

• Created space to clearly explain how the add-on works

• Showcased content in an engaging, structured layout

• Highlighted 9 included channels to increase perceived value

• Positioned the Sky Go app as a key benefit

Results

The redesign followed a modular system already used across Sky Sports and Sky Cinema, but I adapted and evolved it for a younger audience, focusing on warmth, clarity and trust.

Results

The redesign followed a modular system already used across Sky Sports and Sky Cinema, but I adapted and evolved it for a younger audience, focusing on warmth, clarity and trust.